City Manager

Mark McDaniel was appointed city manager of Kerrville in May, 2017. The city manager is the chief executive and head of the administrative branch for the City of Kerrville, and serves at the will and pleasure of the city council.

Mark has more than 35 years of experience in municipal government management, a tenure that spans seven Texas cities with an emphasis in finance, organizational development, performance improvement, planning, operations management, and economic development. 
Prior to his arrival in Kerrville, Mark served as assistant city manager for the City of Dallas, where he was responsible for a portfolio of departments comprised of 2,655 employees, operating budgets amounting to $753 million, and a capital budget of $368 million. In addition, Mark provided direct leadership for the new Dallas Center for Performance Excellence, an internal continuous improvement initiative.

Previously, Mark served as city manager for the City of Tyler. While in Tyler, Mark was the architect for culture change through the city's highly successful Performance Excellence Program (PEP). PEP included extensive use of Lean Six Sigma (LSS) methodologies for eliminating waste and gaining efficiency. In a few short years, empowerment of employees through participation in LSS saved several million dollars and thousands of employee hours. Other facets of PEP included an innovative leadership structure, rigorous strategic/business planning, and award-winning employee training/career development initiatives.

Mark has also served as assistant city manager for the City of Corpus Christi, where he was responsible for administrative/financial services and economic development. In addition, he has served as city manager for Woodway, assistant city manager for Lake Jackson, and budget officer for Denton.
A leader in his profession, Mark served as president for the Texas City Management Association and vice president for the International City/County Management Association (ICMA), representing the central United States. In addition, in 2010 Mark was named Administrator of the Year by the Texas City Management Association.

Mark earned his undergraduate and graduate degrees from the University of North Texas, and has also attended Harvard University’s Senior Executive in Local Government Program.

Mark and his wife Cindy are proud parents of three grown children and two very beloved grandchildren.